ODL Pro Blog | Building Value for Your Business

5 Ways to Transform Your Marketing Program [INFOGRAPHIC]

Marketing is an important function of any business in any industry. It’s what helps establish a brand, bring new customers, and prove the value that your products can provide. A strong marketing program can take you to the next level and ensure that...

7 Tips for Building a Better Building Materials Website [INFOGRAPHIC]

Connecting to our customers and creating a great marketing experience is an important part of building a successful business and achieving growth. However, at times there can be areas of a business that aren’t optimized for the customer experience...

5 Ways to Refresh and Optimize Your Web Presence

When the Coronavirus pandemic caused cities, states, and entire countries to stay home in an effort to curb the spread, the conversation about digital marketing and digital presence in general took on a new tone. “Going digital” was no longer a...

How to Snag the Attention of Construction Specifiers and Architects as a Building Materials Supplier

Construction specifiers and architects are a tough audience. They are busy and not interested in your sales pitch. But you need their business and snagging their attention is half the battle.

…Closing and winning the bid is the other half.